We used VR to increase the user experience and won!

Virtual reality – the fully immersive experience that brings you to another world (or makes you run into a wall) is so much more than video games or simulated roller coasters. Virtual reality is ushering in a new era of product development through a virtual prototyping environment – something we are perfecting here at Catania. … Read more

Brevard County and our Mission to Live and Give Local

At its 2nd annual Live Local, Give Local event held on December 9th at Groundswell Startups, Catania Product Development, a product-design engineering firm out of Melbourne, Florida, raised $10,000 for the South Brevard Sharing Center (SBSC), a non-profit, community based agency whose mission is to support, strengthen and empower families to achieve self-sufficiency in south Brevard County, FL.

The Future of Ab Workouts – User Experience

A product is more than the end result of an idea made into a real-life design. It’s your baby. Your brainchild. But seeing your dream made into a reality shouldn’t signal the finish line. The ultimate goal of any product is to serve its user beyond the original concept to give them the best results … Read more

SwiftPaws Shows Off Sleek Lure Controller Design on ESPN

In business for the past decade, SwiftPaws® (www.swiftpaws.com) holds the patent for lure coursing equipment and is currently the only professional manufacturer in the industry. The competition took place at the ESPN Wide World of Sports Complex at Walt Disney World Resort in Lake Buena Vista, Florida. Three-year-old Reas, a Whippet (a medium-sized breed of … Read more

What is Generative Design?

Ever wondered how those buildings with web like arches and products with futuristic looking structures are even made? It’s all through generative design! Which can be performed right from the desk of an engineer! What is Generative Design? Generative design is an iterative design process that utilizes software and calculations to generate multiple solutions with … Read more

How our Form and Function got us on Good Morning America

A feature on Good Morning America is a big deal for any business, but for a small business, it is game-changing. Groundswell member Catania Enterprises teamed up with Amaranth Vase Company to produce a reimagined flower vase so innovative, it was promoted on Good Morning America’s “Deals & Steals” this fall. Talk to any entrepreneur and they … Read more